New slots branding unveiled
To coincide with its latest proprietary advertising campaign, AC Coin and Slots, has announced a new branding initiative for its slot machine division.
With the firm already established as a leader in slot machine innovation, with its products installed at gaming venues worldwide, from now on all of its slot games will operate under the brand ‘MEGA Bonus’, it has been confirmed.
In addition, the company has reported that it will be introducing a further 14 bonusing slots under the new brand across the year, including the Super Slotto Celebration, to be launched later this month, and Super Bankroll Bonus, out later this year.
“The MEGA Bonus brand unifies the several different styles of bonusing games that we offer to the market,” said Jerry Seelig, AC Coin & Slot executive vice president and general manager.
“Over the past year, AC Coin has launched 15 different styles of games that appeal to varying types of casinos and casino players. We’ve merchandised these in 280 casinos throughout North America to bring value to our customers-and in turn, to slot players-through superior entertainment.”
News on the new initiative comes as the Meadows Racetrack and Casino in Pittsburgh reported that its new slots parlour generated around $5 million in revenue in its first week of operation.