Herbst Gaming expansion set to continue
The Herbst Gaming empire looks set to expand further as it received initial approval for its proposed acquisition of the three Primm casinos located on the Nevada-California border and currently operated by MGM Mirage.
Should the deal go through, the new venues would be the largest assets within the Herbst portfolio and cement its reputation as one of the fastest growing operators in the sector.
In a statement given to the Gaming Control Board by Herbst representatives, the firm are looking to acquire Whiskey Pete’s, Buffalo Bill’s and Primm Valley for approximately $400 million at some point in April.
“To a large and successful company like MGM Mirage, these were secondary properties,” Herbst Gaming’s general counsel Sean Higgins said to the board.
“To our company, the Primm casinos will become core assets and be treated as such.”
Herbst also took the opportunity to highlight their plans for the venues, which include upgrading both their gaming and leisure facilities as well as undertaking a substantial marketing drive through its current venues as well as through nearby retail establishments.
The Nevada Gaming Commission is set to make its decision on the matter on March 22nd.