Gambling Industry Take Lead With “Gamble Aware” Website
In a move which should perhaps take some of the sting out recent criticism of the gambling sector, the UK based Responsibility in Gambling Trust have released a new website called “Gamble Aware” which is designed to teach both the young and old how to gamble sensibly and within their own limitations. What will the site offer?
The site is initially targeted at the 18 - 21 year old market, which contains the most “at risk” gamblers, but the advice has also been created for the older (and younger) gamblers of today. Simple facts such as statistics showing that gamblers will normal receive between 70% and 80% of their stake back in winnings, is perhaps a figure which will surprise many. It is these simple facts which show the industry can be enjoyable, with clients receiving the best results and experiences with a little restraint and sensible strategies.
The site will offer a whole host of advice, tips and real life stories to show both the dangers and enjoyment of gambling. Interactive games, third party links and similar resources will also be freely available. The site will also relay the recent changes in Gambling regulations, together with the opportunities and responsibilities associated with the changes. It is vital that both the consumer and the industry operators, media, etc are fully aware of the changes in order for the Act to be successful.
While it is interesting to see the industry take the lead, along similar lines to the drugs and alcohol industry who have released similar initiatives in the past, there are still those that remain sceptical. The government have given their backing to these types of website, which teach restraint and respect for the industry, but it will take a few years to see any meaningful impact.